Why Video Now with Kenny Ballentine E14

I’ve invited video production and social media expert Kenny Ballentine back to talk about why you need video now more than ever.  Video is a great way to connect with your prospects and customers. Kenny walks you through how to super charge your videos, the technical aspects of creating great video and his thoughts on to find the silver linings of the Covid19 shut down.

Listen to my first interview with Kenny

Kenny didn’t decide to be an entrepreneur, it just happened as his love for storytelling got him started on his filmmaking career.

Kenny has worked on some very impressive movies. One of the short films he created landed him at a showing in the White house sitting alongside Michelle Obama and her girls.  When Kenny is not creating films, he’s helping small business owners tell their stories through video. Kenny recently founded the Content Club where he uses his knowledge and experience to push entrepreneurs out of their comfort zone into video marketing.

Or listen on your favorite player:

In this episode we explore…..


01:45 – Why video and why video now

4:45 – Stay relevant and active

6:15 – 3 tips to supercharge your video

8:45 – Repurpose your video content

10:45 – Pros and cons of the Zoom virtual background

14:45 – Your Zoom presence

17:45 – The importance of lighting

22:15 – Fear of the camera, we’re all afraid

24:00 – Transparency and being real

26:45 – Give, give, give

28:15 – Everything has changed, although nothing has

33:15 – Silver linings

34:55 – Video best practices

38:15 – Frequency and consistency wins

40:15 – Don’t give up

Get the Transcript

Find the transcript for this episode – HERE .

More About Kenny:

Contact Kenny: kennyballentine@gmail.com

Learn more about Kenny and Content Club.

Welcome to Content Club!

And the prize fore Best Investment of $1 goes to ? YOU! ? Sign up today at www.kenny.videoAs a small business owner, you already have a lot of hats to ware. Believe me, I get it! Extra time and extra money are the two things virtually no small business owner has enough of. Therein lies the challenge for most of my clients. Most business owners already know they need to be using video to grow their business online, but doing so requires either a huge investment in money (to hire someone like me) or a huge investment in time (to learn how to do it all on your own). This is why I have created Content Club!Content Club is a membership program where small business owners pay an affordable monthly fee (starting at $199 /mo) and in return get studio video shoots, monthly webinars and additional training, and participation in a community of likeminded businiess owners who help and support one-another. We have designed a 12 month content road map. Over the course of 12 months out members will recieve so much value that if you hire us to make the same content all at once (al-a-carte) it would cost close to $20,000. But in addition to video shoots, the real value of Content Club is eduction. The monthly webinars we deliver will adress topic like, "What kids of videos should you be making", "how to tell you story", "understanding the different social media platforms", "building and connecting with your audience", and much more. The trainings are designed to prepare you for the monthly shoots that happen in the studio and to give you the tools and know-how to begin replicating the same kind of videos on your own.To celebrate our launch, we have dropped the price of your first month in Content Club to just $1! This is a no-risk trial period. Test the waters and see if its a good fit for you. In that month you will recieve a custom video shoot, a webinar, and the chance to network with and learn from the Content Club community. You'll love it! But if you don't, Just cancle durring those first 30 days and walk away happy with a $1500 value for just a buck. We are pretty sure you will want to stay though. Here is an outline of what is in store for Content Club Members in 2020:12 monthly Video Shoots12 monthly webinarsMembership in the CC Online Comunity Appearance on The SAC ShowAppearance on the "Small Business Be Like" podcastGuest passes to share your benifits with othersDiscounts on additional video production servicesAnd yes, there is more!Head on over to www.kenny.video to learn more and to apply for membership. Fill out the form at the bottom of the page and you will get your first month of membership for just ONE DOLLAR! Thanks for reading. I can't wait to see you at Content Club!

Posted by Kenny Ballentine Productions on Friday, November 29, 2019


If you have questions, please send an email to


I’ll answer your questions on an upcoming Q & A podcast.

Want to learn more about how to be a successful entrepreneur?

Download your free ebook 10 Steps to Financial Freedom.